EFFECTIVE DATE: June 7, 2010
WHAT PERSONALLY IDENTIFIABLE INFORMATION DO WE COLLECT, AND WHEN DO WE COLLECT IT?
You can use some of the functionality of our Service without submitting any personally identifiable information to us at all. For example, you can search for certain kinds of places or products and read what our users say about them. But you cannot submit your own recommendations or share your views on the places or products you have tried without creating an account.
Registration. When you register, we ask for your username, e-mail address, display name, and password. Once you are a registered user you can update your profile; and you may elect to provide additional information, such as your telephone numbers, your primary location and preferences.
Public Content. The Chevia Service allows you to submit and/or post recommendations, comments, photographs, ratings, reviews, search queries and other information along with your display name for public display. Chevia does not monitor or censor Public Content. If you submit personally identifiable information to the Service, it will be displayed publicly. We also store your Public Content in order to provide the Service to our users.
IP Address and Login Location. An Internet Protocol ("IP") address is a unique string of numbers that is assigned to your computer or your mobile device by your Internet Service Provider. Web servers automatically identify your computer or other device by its IP address. We will use your IP address to help diagnose problems with our server and to administer our Site. Your IP address also may be used to gather broad demographic information and your approximate location.
Communications You Send To Us. If you contact us to provide comments, ask us questions or lodge a complaint, we save your communication, including any personally identifiable information that communication contains.
Your Activity on the Service. We capture and save information relating to your use of the Service, such as the searches you undertake, the pages you view, your browser type, IP address, requested URL, referring URL and timestamp information. We use this information to administer our Service and to improve its quality. We also use this information in the aggregate to perform statistical analyses of user behavior and characteristics in order to measure interest in, and use of, the Service. When we aggregate this information from all of our users, no personally identifiable information can be perceived.
HOW DO WE USE YOUR PERSONALLY IDENTIFIABLE INFORMATION?
Customized Experience. We use your username, email address and password to allow you to sign into the Service as a registered user and to post or update information that you submit to the Service. We use your personally identifiable information to provide you with a customized experience when you use the Service. Your personally identifiable information helps us tailor the Service to your current and future needs.
E-mail. If you register with our Service, from time to time, we may send you e-mail messages informing you of our products and services and also third party products and services we believe may be of interest to you, such as new features and services, special offers and updated information. We also use your email address to facilitate user support, account recovery and email verification. You may change your settings in your personal profile to express your preference not to receive such information, and we will take reasonable efforts to comply with that request. We allow users to enter other people's email addresses to send invitations and for sharing content.
WITH WHOM DO WE SHARE YOUR PERSONALLY IDENTIFIABLE INFORMATION?
However, we may disclose information you provide if required to do so by law or if we have a good faith belief that disclosure is necessary to (1) comply with the law or with legal process served on us; (2) protect and defend our rights or property; or (3) act in an emergency to protect someone's safety.
We may gather demographic information from you (for example, your age, education level or household income) from time to time. We will not share such information with any other person or entity in a manner that identifies you as an individual, unless we let you know that at the time of collection or we have your permission. When we share demographic information with third parties, we will give them aggregate information only.
As we develop our business, we may buy or sell assets, and, depending upon the transaction, your personally identifiable information may be one of the transferred assets. In the event that we are acquired by another company, your personal information may be part of the assets transferred to the acquiring party.
WHAT ARE YOUR OPTIONS TO CONTROL THE USE OF YOUR PERSONALLY IDENTIFIABLE INFORMATION?
HOW LONG DO WE KEEP YOUR PERSONALLY IDENTIFIABLE INFORMATION?
We intend to keep your personally identifiable information for an indefinite period of time. At this time, Chevia has no policy for purging the information it collects from users of the Service on a regular basis. If you terminate your account with Chevia, we may try to disable certain functionality, such as the display of your profile. However, we do not guarantee that any information will actually be purged. Public Content that you have posted may remain accessible indefinitely.
HOW CAN I UPDATE MY PROFILE?
You are free to change your profile at any time by visiting the profile page of our Service. Please do not send us changes to your profile with requests for us to implement them. You must change your profile page yourself.
WHAT ABOUT KID'S PERSONALLY IDENTIFIABLE INFORMATION?
Our Service is not directed to children under the age of 13. We respect the privacy of parents and children and are committed to complying with the Children's Online Privacy Protection Act ("COPPA"). On those areas of our Service that ask for age, we do not collect personal information from individuals who identify themselves as under the age of 13 except in those limited circumstances where we believe that such collection is permitted under COPPA.
We may ask prospective users to provide their age during the registration process and on other areas of our Service. If a user indicates that he or she is under the age of 13 then all personal data collected during the registration process is automatically deleted except that we may retain and use limited information, such as the child's email address, for a limited period of time, in those cases where we believe that the collection and use of such information is permitted under COPPA.
If a parent believes that his or her child has provided us with personal information, he or she can contact us via e-mail or postal mail as listed below. We will promptly delete the information upon learning that it relates to a child under the age of 13.
We believe that parents should supervise their children's online activities and consider using parental control tools available from online services and software manufacturers that help provide a kid-friendly online environment. These tools can also prevent children from otherwise disclosing online their name, address and other personal information without parental permission.
WHAT ELSE SHOULD YOU KNOW ABOUT YOUR PRIVACY?
Security. We have security measures in place to protect the loss, misuse and alteration of the information under our control. These security measures include a firewall to prevent unauthorized access to our systems and maintenance of registration information in a separate database. Web requests that involve passwords are encrypted. Access to non-public system services generally require secure authentication to limit access only to individuals who have been authorized. Although we will exercise reasonable care in providing secure transmission of information between your computer and our servers, we cannot ensure or warrant the security of any information transmitted to us over the Internet and we accept no liability for any unintentional disclosure. We will protect the transmission of credit card information through industry standard, SSL (secure socket layer) encryption.